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Head-to-head Β· Maps

Google Maps vs TomTom

Which one to pick in 2026 β€” comparing πŸ‡ΊπŸ‡Έ Google Maps with the European alternative πŸ‡ͺπŸ‡Ί TomTom on the things that actually decide who can read your data.

πŸ‡ΊπŸ‡Έ Google MapsvsπŸ‡ͺπŸ‡Ί TomTom

Verdict

  • Who has stronger privacy guarantees by law?

    Google Maps is exposed to US surveillance law; TomTom is not.

  • Which one encrypts your data end-to-end by default?

    Neither ships full E2E by default β€” check the table for nuance.

  • Which one tracks you for ads?

    Google Maps relies on ad tracking. TomTom doesn't.

  • Which one is open source?

    TomTom is not fully open source β€” check details.

Side-by-side

Google Maps vs TomTom β€” full comparison

Criteria
πŸ‡ͺπŸ‡Ί TomTom
πŸ‡ΊπŸ‡Έ Google Maps
Headquarters
Amsterdam, Netherlands
Mountain View, CA, USA
Jurisdiction
Netherlands (GDPR)
USA (CLOUD Act, FISA 702)
Data location
Microsoft Azure (region not publicly disclosed)
Global, US-controlled
GDPR-native
Yes
No
CLOUD Act / FISA exposed
Yes
Yes
Ad tracking
No
Yes
End-to-end encryption
No
No
Open source
No
No
Ownership
TomTom N.V. (publicly listed; founders 48.7%, free float 50.5%)
Alphabet Inc. (NASDAQ:GOOGL)
Founded
1991
2005

Make the switch

Try TomTom instead of Google Maps

Dutch mapping platform β€” founder-controlled, listed in Amsterdam.

Other European alternatives to Google Maps

Spread the word

Help a friend switch β€” every share moves a European alternative forward.

πŸ‡ͺπŸ‡Ί European & decentralised