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Head-to-head Β· E-commerce

Shopify vs Shopware

Which one to pick in 2026 β€” comparing πŸ‡ΊπŸ‡Έ Shopify with the European alternative πŸ‡ͺπŸ‡Ί Shopware on the things that actually decide who can read your data.

πŸ‡ΊπŸ‡Έ ShopifyvsπŸ‡ͺπŸ‡Ί Shopware

Verdict

  • Who has stronger privacy guarantees by law?

    Shopware β€” GDPR-native and outside the US CLOUD Act / FISA 702 reach.

  • Which one encrypts your data end-to-end by default?

    Neither ships full E2E by default β€” check the table for nuance.

  • Which one tracks you for ads?

    Shopify relies on ad tracking. Shopware doesn't.

  • Which one is open source?

    Shopware is open source. Shopify is proprietary.

Side-by-side

Shopify vs Shopware β€” full comparison

Criteria
πŸ‡ͺπŸ‡Ί Shopware
πŸ‡ΊπŸ‡Έ Shopify
Headquarters
Germany
Ottawa, Canada
Jurisdiction
Germany
Canada / USA hosting
Data location
Germany
Global, US-controlled (GCP/AWS)
GDPR-native
Yes
No
CLOUD Act / FISA exposed
No
Yes
Ad tracking
No
Yes
End-to-end encryption
No
No
Open source
Yes
No
Ownership
Private
Shopify Inc. (NYSE:SHOP)
Founded
2000
2006

Make the switch

Try Shopware instead of Shopify

An open commerce platform for creating engaging and scalable online stores.

Other European alternatives to Shopify

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πŸ‡ͺπŸ‡Ί European & decentralised