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Head-to-head · CRM

HubSpot vs Odoo

Which one to pick in 2026 — comparing 🇺🇸 HubSpot with the European alternative 🇪🇺 Odoo on the things that actually decide who can read your data.

🇺🇸 HubSpotvs🇪🇺 Odoo

Verdict

  • Who has stronger privacy guarantees by law?

    Odoo — GDPR-native and outside the US CLOUD Act / FISA 702 reach.

  • Which one encrypts your data end-to-end by default?

    Neither ships full E2E by default — check the table for nuance.

  • Which one tracks you for ads?

    HubSpot relies on ad tracking. Odoo doesn't.

  • Which one is open source?

    Odoo is open source. HubSpot is proprietary.

Side-by-side

HubSpot vs Odoo — full comparison

Criteria
🇪🇺 Odoo
🇺🇸 HubSpot
Headquarters
Aalst, Belgium
Cambridge, MA, USA
Jurisdiction
Belgium
USA (CLOUD Act, FISA 702)
Data location
EU (with global options)
Global, US-controlled
GDPR-native
Yes
No
CLOUD Act / FISA exposed
No
Yes
Ad tracking
No
Yes
End-to-end encryption
No
No
Open source
Yes
No
Ownership
Private
HubSpot Inc. (NYSE:HUBS)
Founded
2005
2006

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