Head-to-head · Customer Support & CRM
HubSpot vs Twenty
Which one to pick in 2026 — comparing 🇺🇸 HubSpot with the European alternative 🇪🇺 Twenty on the things that actually decide who can read your data.
🇺🇸 HubSpotvs🇪🇺 Twenty
Verdict
Who has stronger privacy guarantees by law?
Twenty — GDPR-native and outside the US CLOUD Act / FISA 702 reach.
Which one encrypts your data end-to-end by default?
Neither ships full E2E by default — check the table for nuance.
Which one tracks you for ads?
HubSpot relies on ad tracking. Twenty doesn't.
Which one is open source?
Twenty is open source. HubSpot is proprietary.
Side-by-side
HubSpot vs Twenty — full comparison
Criteria
🇪🇺 Twenty
🇺🇸 HubSpot
Headquarters
Paris, França
Cambridge, MA, USA
Jurisdiction
France (EU)
USA (CLOUD Act, FISA 702)
Data location
Infraestrutura própria do utilizador ou servidores UE na cloud gerida
Global, US-controlled
GDPR-native
Yes
No
CLOUD Act / FISA exposed
No
Yes
Ad tracking
No
Yes
End-to-end encryption
No
No
Open source
Yes
No
Ownership
Twenty Technologies SAS
HubSpot Inc. (NYSE:HUBS)
Founded
2023
2006
Make the switch
Try Twenty instead of HubSpot
O CRM moderno, tudo-em-um e open source para equipas ágeis.
Other European alternatives to HubSpot